Market Research



Access demographic, business, and marketing data to support business development and understanding the socio-demographic and economic conditions of any area in Canada. Available for use within the library during business hours. Remote use allowed between 7pm-7am and all day on weekends.

Schedule a one-on-one session and discover how PCensus can help you determine market potential and target market, find Canadian demographics and consumer spending data, pinpoint suitable business locations, and much more.

To make an appointment contact:

Jesse Roberts at Brodie (624-4203 /



TBPL is now providing free public access to the InfoCanada - Canadian Businesses database. InfoCanada allows you to search businesses across the country by city, postal code, keyword, business size, SIC or NAICS code, and more. Use this powerful tool in your business plan, grant or loan applications, and future business development.

This product is available for in-house (at any TBPL Community Hub) and remote usage. To access InfoCanada log in to My Giant Search and click on "Info Canada" in the list of databases.

To learn more, contact Jesse Roberts (624-4203 /


Citing SimplyAnalytics/ InfoCanada

Below are citation examples for PCensus and InfoCanada data accessed via the Thunder Bay Public Library.

APA Style

SimplyAnalytics (2017). EASI/MRI Consumer Expenditure Data 2016. Retrieved February 17th, 2017, from SimplyAnalytics database.

SimplyAnalytics (2017). Census 2016 Current Estimates Data. Retrieved February 17th, 2017, from SimplyAnalytics database.

SimplyAnalytics (2017). Map with 2016 Consumer Expenditure Data. Retrieved February 17th, 2017, from SimplyMap database

The Reference Group. (2018). InfoCanada. St. Louis, United States:Reference Group from InfoGroup. Accessed March 23 2017.